Consumer Hero!" is a student-created project on consumerism. Built around the
celebration of the International Buy Nothing Day, the theme of our
project is expressed in our slogan :
Consumer Hero, not a Consumer Zero!
Stand up against the pressure
to BUY! BUY! BUY!"
In our project you can learn about the impact of advertising on consumer spending and
how over-consumption has become a huge environmental problem in the world today.
Created and illustrated entirely by students (9-11 year olds) the site
challenges students especially in well-developed countries to reflect
on the difference between wants and needs and to understand and begin
to practice the 6 R's of environmental and global citizenship locally.
questions the "shop-till-you-drop" life style and its effects on
the world. This is done
through student research, student-created "chose-your-own-adventure"
stories ("Didi's Dilemma" and "FUZ Gets
Frazzled"), our art gallery, action plans, survey and multi-media
are the future.
Working together we can make a difference.
We can create a healthy world by practicing
6 R's of environmental and global citizenship:
Though our project was created by students for students, everyone is
welcome to participate through the activities on our website! If you
are concerned about the health of our planet and want to do something
about it, this is the place for you. Find out how you can
Project Overview •
Buy Nothing Day •
Didi's Dilemma •
How to Join •
Take a Survey •
Art Gallery •
Internet Smarts • The
Buy Less Rap
About Us •