Make the most of your communication dollars
Take a look at the professional consulting support
available through The Last Word Communications.
Our experienced team can help you meet your
communication needs more effectively – and at lower cost – by providing you with the support you need, just when you need it. Let us work with you to add to your organization’s
Partners Rod McDonald and Sheila Roberts have a total of 50 years public relations experience – external and internal – in both the private and public sectors. They enjoyed earlier careers as journalists in the community newspaper field.
Rod has provided communications advice and services to the leaders of a major international accounting firm, KPMG, in a variety of areas including human resources management, learning, brand and regulatory compliance, business strategy and Y2K. He managed communications for ongoing change projects for a major Canadian financial institution and for the Ontario provincial government. At the former Ontario Hydro, Rod led a team of five professionals who were responsible for producing the company’s corporate-wide employee communications vehicles and programs, in addition to producing the corporation’s annual report and handling media relations.
Sheila supported communications at the Canadian Imperial Bank of Commerce (CIBC) at a senior level for more than 15 years. In addition to print, web and other electronic publications management, she was responsible for financial communications, such as the annual report, and for employee communications involving mergers and acquisitions, as well as for those involving significant corporate cultural and business change. For a period of time, she also managed media relations and executive communications. Previously, Sheila directed communications for a leading professional association, the Institute of Chartered Accountants of Ontario (ICAO). She is the webmaster and designer of several websites.
Members of the firm belong to the International Association of Business Communicators, the International Webmasters Association, the HTML Writers Guild, and the Newmarket and East Gwillimbury Chambers of Commerce. As a team that believes in giving back to the community and toCanada, The Last Word Communications also contributes time and service to both adult literacy and AIDS initiatives.
Our clients include/have included:
Our client base ranges from York Region to Toronto to Texas.